PDC4S:\2018-2\ConvXL - Product Messaging And Sales Page Copywriting\02. Weeks 1 and 2 Finding Your Key Messages | ||
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 Class 4 How to Home in on Your Best Value Proposition | ||
| Class 3 How to Pull Powerful Messages out of Your Customers | ||
| Class 2 How to Hunt and Gather Messages Online | ||
| Class 1 How to “Tear Down” Your Own Page Copy | ||