PDC4S:\2018-2\Gauher Chaudhry - Email_Marketing_Intensive $1997\Week 2

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8. Here's an example empathy map and avatar for Erin11/5/2019 9:41 AM
9. And here's another example for Jackie11/5/2019 9:41 AM
1. Here's the detailed outline for Lesson #2....pdf1,760 KB9/9/2014 10:43 PM
2. Here's the avatar I wrote for the golf niche (Lee Loffler, 71, Lady Lake, Florida)....pdf1,716 KB9/9/2014 10:43 PM
3. Watch this video from 3m11s onwards (empathy maps)....mp4170,786 KB9/9/2014 10:43 PM
4. Watch this video (all of it) about empathy maps....mp444,133 KB9/9/2014 10:43 PM
5. Eben Pagan video on customer avatars (must watch!)....mp413,275 KB9/9/2014 10:43 PM
6. Here's our interview outline (which Anita explained)....pdf858 KB9/9/2014 10:43 PM
7. And here's the explanation from d.school on how to interview for empathy....pdf889 KB9/9/2014 10:43 PM
Email Marketing Intensive - Week 2.mp4332,050 KB9/9/2014 10:43 PM
Part 2 - EMI - Google+.mp4217,290 KB9/9/2014 10:43 PM